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BrandZ™ Top10 Saudi Arabian
Brands by Brand Contribution

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BrandZ Top10 Saudi Arabian
Brands by Brand Contribution


The ranking of BrandZ™ Top10 Saudi Arabian Brands by Brand Contribution is built on a unique role brands play in making meaningful connections with consumers. These connections are about more than being top of mind when people think of a category, or delivering dependable quality and value.

Meaningful connections are based on emotional links, and the most successful brands bring meaning to consumers’ lives through their products but also through their communications, with emotion driven and memorable messages that are clearly relevant to the audience.

Brand contribution measures the influence of brand alone on financial value, and is presented on a scale of 1 to 5, where 5 is the highest.

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Ranking

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BrandZ™ Top 10 Saudi Arabian Brands by Brand Contribution ranking


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